Alaska DUI Campaign Challenged

The recent nationwide media blitz to raise awareness about the risks of drunk driving employed the slogan: Drunk Driving. Over the Limit. Under Arrest. Now, an Alaska DUI watchdog organization is protesting the slogan. The President of the Fairbanks chapter of Mothers Against Drunk Drivers (MADD) fears that the slogan creates the erroneous impression that it's "okay" to drive right up to the limit. Others, including some Alaska DUI enforcement officers, agree with MADD's concerns. However, the Alaska DUI enforcement campaign is required to use the federal slogan if it wants to use the more than $6 million in federal grant money earmarked for Alaska DUI enforcement and other highway safety issues.

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